Mobile app redesign
Landing page design
LetsKamp is a mobile application that streamlines a process of booking the most suitable summer camp for the kid. It is here to make sure that every kid has a great summer experience that’s age-appropriate, aligns with their interests, and pushes them to grow.
LetsKamp is the first-ever summer camp search app that allows families to find summer programs in their area, connect with reviews from parents whose kids have already been there, get reliable price quotes, and register their kids right in the app.
When our partnership with LetsKamp started, they already had a working prototype that desperately called for better user experience, bringing us to the initial stage of Usability Audit.
In process, we discovered main points of focus and developed User Journey which addresses those issues.
We chose some catchy colors to maximize attention on the key actions, while keeping typography simple and in style.
With its database of hundreds of camps nationwide, LetsKamp creates the centralized, easy-to-use resource for summer fun.
Intuitive sorting and filters system that allows to find what’s needed within seconds.
The core power of LetsKamp is the filtered geographic search with all the information about summer programs in needed area.
Once parents and kids have agreed on the perfect summer experience, they can register, fill out paperwork, and even pay for the camp directly through the app.
Within our customer-centric approach to design, we conducted User Testing in order to identify areas of improvement across all main experiences and understand how improving those experiences would bring us to happier, more loyal customers, and better business results.